Birthday Boys
I shared two things with Green Dragon skipper Ian Walker yesterday – a birthday and a slammed, business-as-usual schedule. I spent the day racing around Dublin meeting new clients, while Ian Walker spent it dodging the Doldrum squalls in the Pacific Ocean.
The Volvo Ocean Race fleet are currently due east of Papua New Guinea, heading for two ice gates south east of New Zealand, after which they’ll head for Cape Horn and on up to Rio, a 13,000-mile leg.
As with my last post, the Green Dragon is another gargantuan Irish #PRfail. If you’re reading this and wondering what the hell the Green Dragon is, my point is proven. I’ll write more about this soon. For now, fleeces await unpacking.
Happy Birthday Ian, and me.
This is his birthday blog post, and below is the interview with him from the official Volvo Ocean Race site.
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February 26, 2009 1 Comment
Used & Abused
Bloggers beware – this is only the beginning.
Mulley has written about bloggers’ ire over being ‘duped‘ into a Fianna Fáil event last night, under the guise of a talk by Obama web guru, Joe Rospars, and between his post and the Slugger round-up, there’s no need to go linking to every angry blogger again here.
The jist is that Fianna Fail sent out two invites – one to party stalwarts which described the launch very much as a Fianna Fail affair, and one to bloggers which failed to mention FF at all, and merely dangled the social media carrot of Joe Rospars. Hook them, and they will come.
And come they did, in their droves. And lo, they were angry when they realised they were going to sit through a party political broadcast. But still, they blogged about Fianna Fail and their link to Rospars’ company, blogged furiously, but as anyone knows, there’s no such thing as bad publicity. And one thing you can rely on bloggers to do is write – lots. Happy or sad they will churn out text. It would take a Hiroshima-like event to shut us bloggers up. Bad or good, FF got their online column inches from a PR FAIL – so was it really a PR FAIL?
Just a week ago I warned bloggers to beware that they were setting themselves up to be used and abused by PR types. I was speaking about the Bord Gais launch model, and was assured in my comments that this wasn’t the case – bloggers were in control of the situation, and would not have their time wasted. They went because they were curious.
Well, folks, curiosity killed the cat. This should be a stark warning to bloggers – PR people now see you as fish in a barrel, and they all have guns.
(An aside – the Irish Times picked up on the ‘What’s in it for us’ post – and credited it to some meaty-sounding blogger called Mark Ham Nolan. Is Google blocked in the ivory tower, Siobhan? Danger is MY middle name.)
EDIT: Hello folks in FF HQ, thanks for reading. I have a feeling you’re about to get what’s been coming to you for a long time very soon indeed.
February 26, 2009 3 Comments



